Our Work

Work that moved something.

Each case study shows the problem, what we built and what changed. We publish outcomes only after the client approves the numbers, so some are still open.

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Fintech, Lagos

Creative EngineSystems
Client
Pending approval to publish
The problem
Content shipped late every month and the tone changed depending on who wrote it.
What we built
Voice guide, one brief format, a quarterly calendar and a two step review path.
Outcome being confirmed with client

Media company, pan African

StrategyCreative Engine
Client
Pending approval to publish
The problem
A growing editorial team with no agreed direction and no way to plan past a week.
What we built
Editorial strategy, pillars and a production rhythm the team now runs.
Outcome being confirmed with client

Bank, women’s product

Creative EngineSystems
Client
Pending approval to publish
The problem
Strong signup numbers and weak ongoing engagement.
What we built
Community editorial strategy, campaign plan and monthly delivery.
Outcome being confirmed with client

Foundation, education

StrategySystemsTraining
Client
Pending approval to publish
The problem
A creative function of one person carrying every brand, campaign and report.
What we built
Restructured the function and trained the lead on briefing and prioritising.
Outcome being confirmed with client

B2B SaaS, UK and Nigeria

Creative EngineTraining
Client
Pending approval to publish
The problem
Marketing spent most of the week on repurposing, reporting and admin.
What we built
Assisted production workflow, automated reporting and team training.
Outcome being confirmed with client

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