Our Work
Work that moved something.
Each case study shows the problem, what we built and what changed. We publish outcomes only after the client approves the numbers, so some are still open.
Want references first?
Ask, and we will connect you with a client working on a problem close to yours.
Request referencesFintech, Lagos
Creative EngineSystems
- Client
- Pending approval to publish
- The problem
- Content shipped late every month and the tone changed depending on who wrote it.
- What we built
- Voice guide, one brief format, a quarterly calendar and a two step review path.
Media company, pan African
StrategyCreative Engine
- Client
- Pending approval to publish
- The problem
- A growing editorial team with no agreed direction and no way to plan past a week.
- What we built
- Editorial strategy, pillars and a production rhythm the team now runs.
Bank, women’s product
Creative EngineSystems
- Client
- Pending approval to publish
- The problem
- Strong signup numbers and weak ongoing engagement.
- What we built
- Community editorial strategy, campaign plan and monthly delivery.
Foundation, education
StrategySystemsTraining
- Client
- Pending approval to publish
- The problem
- A creative function of one person carrying every brand, campaign and report.
- What we built
- Restructured the function and trained the lead on briefing and prioritising.
B2B SaaS, UK and Nigeria
Creative EngineTraining
- Client
- Pending approval to publish
- The problem
- Marketing spent most of the week on repurposing, reporting and admin.
- What we built
- Assisted production workflow, automated reporting and team training.
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